We’re excited to share some incredible news that highlights our ESG teamwork and shared commitment to making a positive impact in the travel and tourism industry. HBX Group has officially joined the Green & Human Association as a Grand Impeller partner, a role that places us at the forefront of driving sustainable, competitive, and socially responsible tourism in line with the UN’s 2030 Sustainable Development Goals (SDGs).
HBX Group joins forces with Green & Human to champion sustainable tourism
What is Green & Human?
Green & Human is a non-profit organisation uniting leaders across the tourism sector to develop models that respect the environment and improve the lives of local communities. As a major driver within this initiative, we’ll play an active role in shaping sustainability-focused projects and creating meaningful solutions for key travel destinations.
How will we contribute?
Through this collaboration, HBX Group will:
- Participate in strategic sustainability projects, workshops, and forums alongside other industry leaders.
- Drive innovative ESG initiatives, including tools like mobile apps for real-time occupancy monitoring and reporting, which were key highlights of the II NestworkingDay event that we proudly promoted.
- Use our expertise in technology and data to propose solutions that enhance sustainable tourism practices while supporting local communities.
Let’s here what our CEO, Nicolas Huss had to say about it:
“Our vision for sustainable tourism goes beyond protecting the environment. As a leader in the sector, we have the strategic opportunity to bring industry players together and champion sustainable solutions through technology and innovation. Every step we take should leave a meaningful and lasting footprint, ensuring that tourism respects and values the natural and cultural resources of each destination.”
“This partnership reflects our core values: collaboration, innovation, and making a difference in the communities we touch. As we strengthen our commitment to a more conscious and respectful future for tourism, this new role gives us the opportunity to lead by example in creating balanced economic and social growth for all.”